The new campaign to raise awareness among young people about Covid-109

Updated on November 28, 2022 by pierre

Discover the new awareness campaign for young Brussels residents about Covid-19

The health crisis has become serious. During the first wave of covid, people wondered if this famous covid was not a hoax. No one knew anyone who had had covid… In this second wave, we realize that the crisis is serious. Everyone knows someone who's been in the hospital. We are far from assertions "Covid is a flu", “Covid kills fewer people than AIDS”… As of December 12, the WHO reports globally, 1.5 million people have died from covid -19. For comparison, AIDS kills 690.000 people.

In Belgium, young people from Brussels feel abandoned by the authorities. In response to their listening, the Cocom decided to launch an awareness and communication campaign for their attention.

You haven't seen the new companion yet “Covid Breakers” ? Discover below, the short video that will remind you of life before! Thanks to this communication campaign: unpublished is positive, inclusive and focused on collaboration, she hopes to raise awareness among young people. This is indeed its main goal, to remind young people between the ages of 18 and 25 that the sooner we block against the virus, the sooner we will return to a normal life.

Here below, the video shows the Covid Breakers campaign (this video contains background music and text: I hold on, because I want to travel, flirt, share, dance like before, #jesuisuncovidbreaker:

The Covid Breakers communication campaign was created with and for young people. Every personal gesture counts to stem the spread of Covid-19. So, ready to join the Covid Breakers community? pic.twitter.com/McFnBZMyro

— Brussels/Brussel (@rbc_bhg) December 12, 2020