LEGO opens the largest store in Brussels (visit by reservation)

Updated February 28, 2023 by pierre

The new LEGO Store has opened in Brussels

An iconic brand launched in 1949, LEGO has never ceased to stimulate children's creativity. LEGO already had 40 stores around the world. In 2021, LEGO has therefore decided to open a LEGO store in Brussels. The store is not the first store in Belgium. For several years, the brand already had a "LEGO Store" in the Wijnegem shopping center. Attention, the visit of the store is done only by reservation. You will find how to book below. Here's one free visit to do with children in Brussels

Before going any further, you might also be interested in this:

The best things to do with children in Brussels
The best Geek activities in Brussels
You may be looking for the exhibition Lego The Art of The Brick
Docks Brussels (Lego Discovery Center)

The goal of the new "LEGO Store" in Brussels?

The goal is simple, to immerse young and old alike in a 100% LEGO magical experience. In this store, you can even make a LEGO minifigure in your image by customizing the legs, head, body, hair and adding accessories.

It is in the new street that you will have to go to be able to visit the store. For the opening, the brand made a statue of Manneken Pis about fifty centimeters (built by the artist Dirk Denoyelle). If the name Dirk Denoyelle means nothing to you, he is a fairly well-known Belgian comedian. In 2000, he became famous by creating no less than 30 heads of Belgian and international celebrities in LEGO bricks. Today, it is called upon all over the world for In addition to the great classics for the youngest, the Brussels store is also betting on adults. The Coliseum in Rome, the mythical stadium of Old Trafford but also a portrait of the Bealtes or Andy Warhol, feature prominently on the shelves of the store.

Here you will find the great classics LEGO, but the store also relies on the creativity of adults. You will therefore also find on the shelves: The Coliseum in Rome, a portrait of Bealtes and Andy Warhol.

If you want to buy an entry ticket for Lego Art of the Brick, it's here

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Go to the LEGO store. To stroll among the 270 m2 LEGO and discover the largest range of Lego in Belgium as well as interactive animations, you will need to make an appointment.

Make an appointment to visit the LEGO Store in Brussels

Due to the ongoing COVID measures, the store can only be visited by appointment. Also, the game tables are unfortunately not yet available at the moment. Be inspired by a Lego yellow floor and walls filled with game boxes. There is something for all ages. The telephone number to reserve is below. Hurry, before the opening, the store already had a queue.